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Archetype-Based Branding Strategies

(5 customer reviews)
Product is rated as #5 in category Marketing

Hero, explorer, creator, and ruler are just some of the 12 archetypes you can use to convey and translate your brand’s identity. Renata Rodrigues, who’s worked with brands like Tátil, Itaú, and Magazine Luiza, teaches you to use the power of symbolism to develop compelling communication strategies that connect with the public.
In this course, learn to design consistent and creative brand strategies using archetype-based concepts. Renata teaches you to identify the archetype that best suits your business and how to translate each element into inspiring visual identities.

5 reviews for Archetype-Based Branding Strategies

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  1. lunaocculta

    Excellent course, clear and complete.

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  2. luccabarros

    Amazing course, very inspiring! The way Renata presents the concepts succinctly makes it even easier for us to learn, I recommend it!

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  3. tanuxa_teles

    Yes a lot! An excellent course! Renata is very clear in her communication.

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  4. yannick_urquijo

    Very good course! Not only do you learn to use archetypes, but there is also a whole method to analyze your competition and know how to position your brand so that it is different.
    I really recommend.

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  5. auntlily

    Very interesting course on how to use archetypes to build your brand. The course is very accessible even for people who have only basic knowledge of marketing. The step-by-step process was easy to follow.

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    Archetype-Based Branding Strategies
    Archetype-Based Branding Strategies

    $9.99

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